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The Micro SaaS Hustle: How I Make $400K/Year Building And Flipping Small Software Companies

Emin Aliyev
Startup Stash
Published in
3 min readMay 23, 2024

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https://getinsightiq.com

Hey there! I’m Sam, a solo software entrepreneur who has found an awesome way to make a great living without any employees or investors. Over the last few years, I’ve gotten into the habit of rapidly building and selling off small software-as-a-service (SaaS) apps and tools. It’s become my full-time hustle and allows me to pull in around $400K per year on average.The basic process goes like this:

  1. Find a promising niche and build a micro SaaS product to serve that market in 3–4 months
  2. Bootstrap it by myself without any outside funding
  3. Grow it to $1K-$5K in monthly recurring revenue
  4. Sell the business on a site like Acquire.com for a 2–3x multiple
  5. Rinse and repeat!

It’s a fun way to live the indie hacker dream. I get to constantly be building new products, validating business ideas quickly, and if something doesn’t work out, I can just sell it off and move onto the next project.

Finding Profitable Niches

The first key is picking a good niche for your micro SaaS idea. I look for small but passionate audiences that have real pain points that can be solved with software. Some examples of niches I’ve…

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Published in Startup Stash

We share entrepreneurial stories, insights, and ideas in order to help your startup grow

Written by Emin Aliyev

Founder of Murmur | Co-founder of Easymove (Acquired)| Software Developer, Growth Hacker, Marketer. Build SaaS and Marketplace startup

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