Exit Strategy Secrets: A Founder’s Guide to Selling on Acquire.com

Emin Aliyev
3 min readMay 13, 2024

Hey there! Emin Aliyev here, the founder of Murmur — a MarTech that helps brands to visualize how people attacked by their content.
Over couple years i was practising building my own micro Saas and selling it on Acquire.com

I recently went through the process of selling InsightIQ - markeitng and product research web platform on Acquire.com, and let me tell you, it was quite an adventure! But before I dive into the nitty-gritty details, let me give you a little backstory.

The Journey of Building InsightIQ

When I started InsightIQ back in 2022, it was just a side project born out of my own frustration with endless marketing research and product development meetings. Little did I know that it would become a full-fledged business with thousands of happy customers worldwide.

As InsightIQ grew, so did the demands on my time and resources.
I found myself wearing multiple hats — developer, marketer, customer support, you name it.

It was exhilarating, but also exhausting.
That’s when I realized it might be time to pass the baton to someone who could take InsightIQ to even greater heights.

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Emin Aliyev

Founder of Murmur | Co-founder of Easymove (Acquired)| Software Developer, Growth Hacker, Marketer. Build SaaS and Marketplace startup